While you are right it does not cost a fortune to register a trademark, it
does cost money. With the biggest point being, why NOW. BMW has owned
Triumph for over 6 years and has not bothered to do anything. Hmmm, they
sell off their unwanted scraps and now they register it. Maybe I am a bit
into anylizing corporate psychology, but people do things for a reason.
Patrick Bowen
While not holding his breath for a new rollout, is awefully curious of why!
-----Original Message--
From: David Massey
To: Bowen, Patrick
Cc: 'Triumphs@autox.team.net'; 'Spitfires@autox.team.net'
Sent: 1/11/01 5:40 PM
Subject: Is Triumph coming Back???
Message text written by "Bowen, Patrick"
>I was researching trademarks today for work and got curious, so I
checked
Triumph. Well there were 237 trademarks with the Triumph name in them,
of
interest was the fact that on October 19th of 2000 BMW trademarked
Triumph,
I was not able to find an earlier trademark on the marque. So why the
sudden interest in Triumph, a marque that has not been used in 20 years?
I
know last year they refused to sell the Triumph and Riley name. HMMM,
Now
I
am getting Curious.
<
I wouldn't get my hopes too high if I were you. It cost next to nothing
to
register a trademark. A whole lot less than "badge engineering" a car.
And that is a whole lot less than an original platform. BMW is just
hedging their bets, I think.
Dave
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