Check out this example: Freezers
Probably 99% of the freezers sold in north america comes from two companies:
Frigidaire and W.C.Woods
Here's the breakdown:
Frigidaire sells under the following names:
- Frigidaire
- Gibson
- Kelvinator
- Kenmore (Sears)
- Tappan
- White-Westinghouse
Woods sells under the following names
- Woods
- Admiral
- Amana
- Magic Chef
- Maytag, rpoer
- Whirlpool
12 names... 2 manufacturers.
And this is only one example!
Steph
----- Original Message -----
From: Philip E. Barnes <peb3@cornell.edu>
To: <triumphs@autox.team.net>
Sent: Thursday, May 11, 2000 9:22 AM
Subject: the name game/BMW & Rover
>
> I must admit I haven't followed this thread too closely, but that won't
> stop me from offering an opinion. ;-)
>
> If my history is remembered, Standard bought the Triumph name when Triumph
> foundered around the time of WWII. So, there a precedent for the name
being
> sold.
>
> As for the pedigree being sullied by filthy lucre, get over it. That's the
> way of today's world. Take a look at the brands in your home. Black &
> Decker? Not who you think it is. General Electric sold their small home
> appliance unit to B & D long ago. GE electronics? In name only. GE sold
all
> the consumer electronics to Thomson (a French company, BTW) about 15 years
> ago and they're made in Asia with the GE name. Take a look at camcorders
> sometime. You'll find three or four common designs, but at least ten
> different nameplates on them. Only a handful of actual manufacturers. The
> same is true for a lot of other things. Brand names and marque names don't
> mean a great deal any more.
>
> Phil Barnes (peb3@cornell.edu)
> Cortland, NY (nowhere near New York City)
> '71 TR6 CC61193L (23 year owner)
>
>
>
>
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