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Re: [British-cars] advertising Jaguar is not enough

To: british-cars@autox.team.net
Subject: Re: [British-cars] advertising Jaguar is not enough
From: Herald1200@aol.com
Date: Sat, 29 Mar 2008 10:10:30 EDT
In a message dated 3/29/2008 7:45:24 A.M. Eastern Standard Time,  
rovercar@comcast.net writes:

It does  raise the question of when a marque dies and if you are loyal to 
a design  philosophy, a cherished history or just a brand name.

BMW markets a  Land Rover designed by Land Rover. Ford markets a Land 
Rover designed by  BMW. Tata will market a Land Rover designed by Ford. 
Tata markets a Land  Rover designed by Tata. So, where's the true Land 
Rover DNA in all of  this?



==AM==
Maybe in the same place the "true Triumph DNA" was after World War II, when  
Standard Motor Company bought the name; virtually nothing else of the company  
stood after the War.
 
And what about Jeep? A Willys product originally (not counting the wartime  
Ford and Bantam production), then Willys was bought by Kaiser, then Jeep was  
eventually sold to American Motors, which later had some connection with 
Renault  until Chrysler bought AMC to get Jeep, and then Daimler-Benz bought -- 
and 
sold  -- Chrysler, and then.... ;-)  


--Andy  Mace

*Mrs Irrelevant: Oh, is it a  jet?
*Man: Well, no ... It's not so  much of a jet, it's more your, er,  Triumph 
Herald engine with wings.
-- Cut-price Airlines Sketch, Monty  Python's Flying Circus  (22)

Check out the North American Triumph  Sports 6 (Vitesse 6) and Triumph Herald 
Database: _http://triumph-herald.us_ (http://triumph-herald.us/) 

Triumph  10 / Herald / Sports 6 (Vitesse) vehicle consultant
The Vintage Triumph  Register_  http://www.vtr.org_ (http://www.vtr.org/) 





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