> At 10:38 PM 3/7/00 -0500, michael l. cook wrote:
> >The Triumph name is probably almost gone here. Not being disloyal but I don't
> >understand why they aren't selling something with an MG badge in this market.
Then On Wed, 8 Mar 2000, R. John Lye wrote:
> Given that most of us have had our Triumphs called a "nice MG" more than
> once, it seems clear that the MG name has more recognition than Triumph
> to the average American.
I agree.
Last Saturday, I went to my local NAPA parts store for a few parts. Of
course, I always forget to write down the numbers - excpet I do remember
the oil filter (stock TR6) is 1513, but I was looking to obtain a cap and
rotor.
Anyway, I apprehensively approched the counter person, a twenty-something
lad. The conversation went something like this:
Me: I'd like a cap and rotor for my Triumph TR6
Lad: Who makes that?
Me: Triumph.
Lad: We won't have that.
Me: I've bought at least 50 of them in the last 10 years from this very
store, could you please look the number up?
Lad: What kind of car was that?
Me: Triumph
Lad: (While flipping through the book) Hmmm... Toyota - ah, here it is
Triumph. TR6... okay. 2.5l??
Me: yes.
Lad: Oh-oh - that's got an "s" in the availability. We probably can't get it.
Me: Please order me two.
Move forward two days. I have two brand new parts on my shelf awaiting
installation.
Conclusion: yes, Triumph does not have brand recognition amonst the
twenty-something crowd (generally) in the 'States. That doesn't mean
that's a bad thing - think of it as a clean slate.
But BMW would have to do some heavy marketing to make a "new" name brand
take off here.
So, do you think Ford will be owning BMW soon???
;-)
> Cheers,
>
> John Lye
> rjl6n@Virginia.edu
rml
p.s. the Cap number is EP55, the rotor is EP44. The cap is made in
Germany, the rotor is made in England. Figure around $22 for a cap and
rotor. The cap has brass terminal posts. Good quality.
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