I've never actually been into an MG showroom, but when the MGF was launched
here in Australia that's more or less the type of showroom they were
proposing. Supposedly MGs were to be sold through a chain of cafes where you
could dine and sip coffee with the cars on display around you. I've no idea
whether the proposal turned into reality.
Russ Maddock
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Sunbeams hit the Gold Coast in June 2001 - www.qld.sunbeam.org.au/national
>
> What would be nice is if the British car companies came back and studied
> Saturn's dealer network and principles. Saturn's cars aren't interesting,
> but their operation and attitude is pretty slick. Imagine an MG dealer in
> downtown USA - there's a nice pot of tea and tray of biscuits on a table
in
> the showroom, some plush chairs at nice oak desks for the prospective
buyers
> to sit comfortably. A regular drawing room kind of feeling. Salespeople
who
> aren't genetically related to sharks, that are ready to speak to you when
> YOU want them to, about a reliable product with the flavor of the United
> Kingdom.
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